Data Protection

Privacy Policy

Unless otherwise stated below, the provision of your personal data is neither legally or contractually required, nor necessary for the conclusion of a contract. You are not obliged to provide the data. Failure to provide it will have no consequences. This applies only insofar as no other information is given in the subsequent processing operations.

"Personal data" means any information relating to an identified or identifiable natural person.

Server log files You can visit our websites without providing any personal information. Each time you access our website, usage data is transmitted to us or our web host / IT service provider by your internet browser and stored in log data (so-called server log files). This stored data includes, for example, the name of the accessed page, date and time of access, the IP address, the amount of data transferred and the requesting provider. The processing is carried out on the basis of Art. 6 (1) lit. f GDPR due to our legitimate interest in ensuring the trouble-free operation of our website and to improve our offer.

Collection and processing when using the contact form

When using the contact form, we only collect your personal data (name, e-mail address, message text) to the extent provided by you. The purpose of data processing is to contact you. By sending your message, you consent to the processing of the transmitted data. The processing is carried out on the basis of Art. 6 (1) lit. a GDPR with your consent.

You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until revocation. We will only use your e-mail address to process your request. Your data will then be deleted, unless you have consented to further processing and use.

Use of Google reCAPTCHA We use the reCAPTCHA service of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. The query serves the purpose of distinguishing between input by a human or by automated, machine processing. For this purpose, your input is transmitted to Google and further used there. In addition, the IP address and, if applicable, other data required by Google for the reCAPTCHA service are transmitted to Google. This data is processed by Google within the European Union and, if applicable, also in the USA. For data transfers to the USA, an adequacy decision of the European Commission, the "Privacy Shield", is available. Google participates in the "Privacy Shield" and has submitted to its requirements. The processing is carried out on the basis of Art. 6 (1) lit. f GDPR from the legitimate interest to protect our website from automated espionage, abuse and SPAM. Further information on Google reCAPTCHA and the associated privacy policy can be found at: https://www.google.com/recaptcha/intro/android.html (https://www.google.com/recaptcha/intro/android.html) and https://www.google.com/privacy (https://www.google.com/privacy).

Customer account

When opening a customer account, we collect your personal data to the extent specified there. The purpose of data processing is to improve your shopping experience and simplify order processing. The processing is carried out on the basis of Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time by notifying us, without affecting the legality of the processing carried out on the basis of the consent until revocation. Your customer account will then be deleted.

Collection, processing and disclosure of personal data when placing orders When ordering, we collect and process your personal data only to the extent necessary for the fulfillment and processing of your order and to process your inquiries. The provision of the data is necessary for the conclusion of the contract. Failure to provide it means that no contract can be concluded. The processing is carried out on the basis of Art. 6 (1) lit. b GDPR and is necessary for the fulfillment of a contract with you. Your data will be passed on, for example, to the shipping companies and dropshipping providers, payment service providers, service providers for order processing and IT service providers selected by you. In all cases, we strictly adhere to the legal requirements. The scope of data transmission is limited to a minimum.

Use of the e-mail address for sending newsletters

Irrespective of the contract processing, we use your e-mail address exclusively for our own advertising purposes for sending newsletters, provided you have expressly consented to this. The processing is carried out on the basis of Art. 6 (1) lit. a GDPR with your consent. You can revoke your consent at any time, without affecting the legality of the processing carried out on the basis of the consent until revocation. You can unsubscribe from the newsletter at any time by using the corresponding link in the newsletter or by notifying us. Your e-mail address will then be removed from the distribution list.

Your data will be passed on to a service provider for e-mail marketing as part of commissioned processing. No data will be passed on to other third parties.

Use of the e-mail address for sending direct advertising

We use your e-mail address, which we received in connection with the sale of a good or service, for the electronic transmission of advertising for our own goods or services that are similar to those you have already purchased from us, unless you have objected to this use. The provision of the e-mail address is necessary for the conclusion of the contract. Failure to provide it means that no contract can be concluded. The processing is carried out on the basis of Art. 6 (1) lit. f GDPR due to the legitimate interest in direct advertising. You can object to this use of your e-mail address at any time by notifying us. You can find the contact details for exercising your right to object in our imprint. You can also use the link provided in the advertising e-mail. No costs other than the transmission costs at the basic rates will be incurred for this.

Use of an external merchandise management system

We use a merchandise management system for contract processing as part of commissioned processing. For this purpose, your personal data collected during the order process will be transmitted to

actindo AG, Karl-Zeiss-Ring 15, 85737 Ismaning.

Use of PayPal

All PayPal transactions are subject to the PayPal Privacy Policy. You can find this at https://www.paypal.com/de/webapps/mpp/ua/privacy-prev?locale.x=de_DE (https://www.paypal.com/de/webapps/mpp/ua/privacy-prev?locale.x=de_DE)

Cookies

Our website uses cookies. Cookies are small text files that are stored in or by the internet browser on a user's computer system. If a user accesses a website, a cookie can be stored on the user's operating system. This cookie contains a characteristic string of characters that enables the browser to be uniquely identified when the website is accessed again. We use cookies for the purpose of making our offer more user-friendly, effective and secure. Furthermore, cookies enable our systems to recognize your browser even after a page change and to offer you services. Some functions of our website cannot be offered without the use of cookies. For these, it is necessary that the browser is recognized again after a page change.

We also use cookies on our website for the purpose of enabling an analysis of the surfing behavior of our site visitors.

Furthermore, we use cookies for the purpose of subsequently addressing site visitors with targeted, interest-based advertising on other websites.

The processing is carried out on the basis of Section 15 (3) TMG and Art. 6 (1) lit. f GDPR from the legitimate interest in the above-mentioned purposes.

The data collected from you in this way is pseudonymized by technical precautions. An assignment of the data to your person is therefore no longer possible. The data is not stored together with other personal data of yours.

You have the right to object at any time to this processing of your personal data based on Art. 6 (1) f GDPR for reasons arising from your particular situation.

Cookies are stored on your computer. Therefore, you have full control over the use of cookies. By selecting appropriate technical settings in your internet browser, you can prevent the storage of cookies and the transmission of the data contained therein. Already stored cookies can be deleted at any time. However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent.

Under the following links, you can find information on how to manage (including disabling) cookies in the most important browsers:

Chrome Browser: https://support.google.com/accounts/answer/61416?hl=de (https://support.google.com/accounts/answer/61416?hl=de)

Internet Explorer: https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies (https://support.microsoft.com/de-de/help/17442/windows-internet-explorer-delete-manage-cookies)

Mozilla Firefox: https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen (https://support.mozilla.org/de/kb/cookies-erlauben-und-ablehnen)

Safari: https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac (https://support.apple.com/de-de/guide/safari/manage-cookies-and-website-data-sfri11471/mac)

Use of Google Analytics

We use the web analysis service Google Analytics of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. The data processing serves the purpose of analyzing this website and its visitors. For this purpose, Google will use the information obtained on behalf of the operator of this website to evaluate your use of the website, to compile reports on website activities and to provide other services related to website use and internet use to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other Google data.

Google Analytics uses cookies, which enable an analysis of your use of the website. The information generated by the cookies about your use of this website is usually transmitted to a Google server in the USA and stored there. IP anonymization is activated on this website. This means that your IP address will be shortened by Google within member states of the European Union or in other contracting states of the Agreement on the European Economic Area beforehand. Only in exceptional cases will the full IP address be transmitted to a Google server in the USA and shortened there. Your data may be transmitted to the USA. For data transfers to the USA, an adequacy decision of the European Commission is available. The processing is carried out on the basis of Art. 6 (1) lit. f GDPR due to the legitimate interest in the needs-based and targeted design of the website. You have the right to object at any time to this processing of your personal data based on Art. 6 (1) f GDPR for reasons arising from your particular situation.

You can prevent the storage of cookies by selecting the appropriate technical settings in your browser software; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent Google from collecting the data generated by the cookie and related to your use of the website (including your IP address) and from processing this data by Google by downloading and installing the browser plug-in available under the following link [https://tools.google.com/dlpage/gaoptout?hl=de (https://tools.google.com/dlpage/gaoptout?hl=de)]. To prevent data collection by Google Analytics across devices, you can set an opt-out cookie. Opt-out cookies prevent the future collection of your data when you visit this website. You must perform the opt-out on all systems and devices used for this to be fully effective. If you click here, the opt-out cookie will be set: Disable Google Analytics (javascript:gaOptout()).

Further information on terms of use and data protection can be found at https://www.google.com/analytics/terms/de.html (https://www.google.com/analytics/terms/de.html) or at https://www.google.de/intl/de/policies/ (https://www.google.de/intl/de/policies/).

Use of Google Inc.'s remarketing or "Similar Audiences" function

We use the remarketing or "Similar Audiences" function of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website. This function serves the purpose of analyzing visitor behavior and visitor interests.

Google uses cookies to carry out the analysis of website use, which forms the basis for the creation of interest-based advertisements. The cookies record visits to the website and anonymized data about the use of the website. No personal data of website visitors is stored. If you subsequently visit another website in the Google Display Network, you will be shown advertisements that are highly likely to take into account previously visited product and information areas.

Your data may also be transferred to the USA. An adequacy decision of the European Commission is available for data transfers to the USA.

The processing is carried out on the basis of Art. 6 (1) lit. f GDPR due to the legitimate interest in targeting website visitors with advertising by displaying personalized, interest-based advertisements for website visitors of the provider when they visit other websites in the Google Display Network.

You have the right to object at any time to this processing of your personal data based on Art. 6 (1) f GDPR for reasons arising from your particular situation.

To do this, you can permanently deactivate the use of cookies by Google by following the link below and downloading and installing the plug-in provided there: https://support.google.com/ads/answer/7395996?hl=de (https://support.google.com/ads/answer/7395996?hl=de)

Alternatively, you can deactivate the use of cookies by third-party providers by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ (https://www.networkadvertising.org/choices/) and implementing the further information on opt-out mentioned there.

Further information on Google Remarketing and the associated privacy policy can be found at: https://www.google.com/privacy/ads/ (https://www.google.com/privacy/ads/)

Use of Google Adwords Conversion Tracking

We use the online advertising program "Google AdWords" on our website and, in this context, conversion tracking (visitor action evaluation). Google Conversion Tracking is an analysis service of Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google"). If you click on an ad placed by Google, a cookie for conversion tracking is stored on your computer. These cookies have a limited validity, do not contain personal data and therefore do not serve for personal identification. If you visit certain pages of our website and the cookie has not yet expired, Google and we can recognize that you clicked on the ad and were redirected to this page. Each Google AdWords customer receives a different cookie. Thus, there is no possibility that cookies can be tracked across the websites of AdWords customers.

The information obtained using the conversion cookie serves the purpose of generating conversion statistics. This tells us the total number of users who clicked on one of our ads and were redirected to a page with a conversion tracking tag. However, we do not receive any information that allows users to be personally identified. The processing is carried out on the basis of Art. 6 (1) lit. f GDPR due to the legitimate interest in targeted advertising and the analysis of the effectiveness and efficiency of this advertising.

You have the right to object at any time to this processing of your personal data based on Art. 6 (1) f GDPR for reasons arising from your particular situation.

To do this, you can prevent the storage of cookies by selecting appropriate technical settings in your browser software. However, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You will then not be included in the conversion tracking statistics.

Furthermore, you can deactivate personalized advertising for you in the ad settings on Google. Instructions on how to do this can be found at https://support.google.com/ads/answer/2662922?hl=de (https://support.google.com/ads/answer/2662922?hl=de) In addition, you can deactivate the use of cookies by third-party providers by visiting the deactivation page of the Network Advertising Initiative at https://www.networkadvertising.org/choices/ (https://www.networkadvertising.org/choices/) and implementing the further information on opt-out mentioned there.

Further information and Google's privacy policy can be found at: https://www.google.de/policies/privacy/ (https://www.google.de/policies/privacy/)

Use of YouTube

We use the function for embedding YouTube videos from YouTube LLC. (901 Cherry Ave., San Bruno, CA 94066, USA; "YouTube") on our website.

YouTube is a company affiliated with Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google").

The function displays YouTube videos stored in an iFrame on the website. The "Enhanced privacy mode" option is activated. This means that YouTube does not store any information about website visitors. Only when you watch a video is information about it transmitted to YouTube and stored there.

Further information on the collection and use of data by YouTube and Google, on your rights in this regard and options for protecting your privacy can be found in YouTube's data protection notices (https://www.youtube.com/t/privacy (https://www.youtube.com/t/privacy)).

Use of GoogleMaps

We use the function for embedding GoogleMaps maps from Google Inc. (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; "Google") on our website.

The function enables the visual representation of geographical information and interactive maps. When accessing pages that contain GoogleMaps maps, Google also collects, processes and uses data from website visitors.

Your data may also be transmitted to the USA. An adequacy decision of the European Commission is available for data transfers to the USA.

The processing is carried out on the basis of Art. 6 (1) lit. f GDPR due to the legitimate interest in the needs-based and targeted design of our website.

Further information on the collection and use of data by Google can be found in Google's privacy notices at https://www.google.com/privacypolicy.html (https://www.google.com/privacypolicy.html). There you also have the option to change your settings in the privacy center so that you can manage and protect your data processed by Google.

Duration of storage

After complete contract processing, the data will first be stored for the duration of the warranty period, then taking into account legal, in particular tax and commercial law, retention periods and then deleted after the expiry of the period, unless you have consented to further processing and use.

Rights of the data subject

If the legal requirements are met, you have the following rights according to Art. 15 to 20 GDPR: Right to information, to rectification, to erasure, to restriction of processing, to data portability.

In addition, you have a right to object to processing based on Art. 6 (1) f GDPR and to processing for direct marketing purposes, according to Art. 21 (1) GDPR.

Contact us if you wish. You can find the contact details in our imprint.

Right to lodge a complaint with the supervisory authority

According to Art. 77 GDPR, you have the right to lodge a complaint with the supervisory authority if you believe that the processing of your personal data is not lawful.

Right to object

If the personal data processing listed here is based on our legitimate interest according to Art. 6 (1) lit. f GDPR, you have the right to object to these processing operations at any time with effect for the future for reasons arising from your particular situation.

After you have objected, the processing of the data concerned will cease, unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or if the processing serves the assertion, exercise or defense of legal claims.

If the personal data processing is carried out for direct marketing purposes, you can object to this processing at any time by notifying us. After you have objected, we will stop processing the data concerned for direct marketing purposes.

Last updated: 25.04.2018